Step 1: Discovery and Research

Every great project starts with insight. In this phase, we take the time to understand your business, target audience, and goals. Through research and discussion, we identify what makes your brand unique and how your website can best reflect it. This is where strategy begins, laying the groundwork for a design that not only looks good but also performs effectively.

Step 2: Concept Development

Once we understand your vision, we begin shaping creative ideas into a clear design concept. This involves mood boards, colour palettes, typography, and layout inspiration. The aim is to translate your brand identity into a visual language that resonates with your audience. At Engage24, collaboration is key — we value your input at every step.

Step 3: Wireframing and Prototyping

Before diving into full design, we create wireframes to map out structure and functionality. These low-fidelity layouts allow us to plan how users will navigate your site and where key information will live. From there, we develop interactive prototypes to give you a feel for the user journey before any code is written.

Step 4: Design and Development

This is where creativity meets technology. Our designers bring your vision to life through stunning visuals, while our developers ensure the site functions seamlessly across all devices. At Engage24, we follow a mobile-first approach to guarantee responsive, user-friendly performance from the start.

Step 5: Testing and Refinement

Before launch, every detail is tested — from page speed and mobile responsiveness to SEO readiness and accessibility. We fine-tune each element to make sure your website is not only visually appealing but also optimised for performance and user experience.

Step 6: Launch and Beyond

The launch marks an exciting milestone, but it’s not the end. A successful website requires ongoing attention. Our Website Maintenance Plans keep your site secure, up-to-date, and performing at its best. We also offer monthly reporting and insights to help you measure success and plan future improvements.